Body-by-Jake I M Rings

Project

Home Exercise Equipment

Client

U.S. Exercise Manufacturer

 

Get Tight. Get Hard. Get Sculpted . . . but will this damage the door. Sometimes the idea’s great but there’s some detail missing.

Pivotal5 came to us with what they thought was a great system by which people could do serious exercise at home . . . but they needed help figuring out how to get it to work without putting too much pressure on the door itself and keep it from damaging the door and door frame .

That’s when fredsparks came to the rescue. We devised a way to enable a quick and convenient attachment to a door without causing it damage . . . and I M Rings was completely ready.

Design is in the details and all aspects of a design have to be resolved; the function, the installation, the aesthetics, the manufacturing . . . all at the right cost with proper branding strategy. We do it all.